Daps Advertising Ltd Stock Price Today (NSE: DAPS)
Fundamental Score
Daps Advertising Ltd Share Price — Live NSE/BSE Price, Fundamentals & Analysis
Daps Advertising Ltd share price today is ₹23.39, up +0.00% on NSE/BSE as of 17 June 2026. Daps Advertising Ltd (DAPS) is a Small-cap company in the Advertising & Media Agencies sector with a market capitalisation of ₹11.07 (Cr). The 52-week high for DAPS share price is ₹N/A and the 52-week low is ₹12.01. At a P/E ratio of 9.00x, DAPS is currently trading below its industry average P/E of 30.92x. The company has a Return on Equity (ROE) of 7.34% and a debt-to-equity ratio of 0.10.
Daps Advertising Ltd Share Price Chart — NSE/BSE Historical Performance
Daps Advertising Ltd share price chart: 23.11% return over the past month. 52-week high ₹N/A, 52-week low ₹12.01.
Daps Advertising Ltd — Last 10 Trading Days
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| ₹23.39 | ₹23.39 | ₹23.39 | ₹23.39 | 0.00 (Cr) | |
| ₹23.39 | ₹23.39 | ₹23.39 | ₹23.39 | 0.00 (Cr) | |
| ₹23.39 | ₹23.39 | ₹23.39 | ₹23.39 | 0.00 (Cr) | |
| ₹23.39 | ₹23.39 | ₹23.39 | ₹23.39 | 0.00 (Cr) | |
| ₹23.39 | ₹23.39 | ₹23.39 | ₹23.39 | 0.00 (Cr) | |
| ₹19.61 | ₹23.39 | ₹19.61 | ₹23.39 | 8.00K (Cr) | |
| ₹21.78 | ₹21.78 | ₹21.78 | ₹21.78 | 8.00K (Cr) | |
| ₹24.20 | ₹24.20 | ₹24.20 | ₹24.20 | 4.00K (Cr) | |
| ₹23.55 | ₹23.55 | ₹23.55 | ₹23.55 | 4.00K (Cr) | |
| ₹19.53 | ₹22.80 | ₹19.53 | ₹22.80 | 16.00K (Cr) |
Daps Advertising Ltd — Last 12 Months Price History
| Month | Open | High | Low | Close | Change |
|---|---|---|---|---|---|
| ₹23.39 | ₹23.39 | ₹23.39 | ₹23.39 | +0.00% | |
| ₹19.90 | ₹24.20 | ₹19.53 | ₹23.39 | +17.54% | |
| ₹22.20 | ₹22.20 | ₹17.00 | ₹19.00 | -14.41% | |
| ₹16.00 | ₹20.30 | ₹12.01 | ₹20.30 | +26.88% | |
| ₹18.60 | ₹20.45 | ₹16.60 | ₹17.00 | -8.60% | |
| ₹18.36 | ₹21.79 | ₹18.36 | ₹20.66 | +12.53% | |
| ₹21.40 | ₹23.30 | ₹19.53 | ₹20.40 | -4.67% | |
| ₹23.85 | ₹25.99 | ₹19.00 | ₹21.40 | -10.27% | |
| ₹18.90 | ₹25.65 | ₹17.96 | ₹22.80 | +20.63% | |
| ₹21.90 | ₹25.40 | ₹19.89 | ₹19.89 | -9.18% | |
| ₹20.58 | ₹0.00 | ₹0.00 | ₹21.45 | +4.23% | |
| ₹25.70 | ₹25.99 | ₹21.66 | ₹21.66 | -15.72% |
AI Research Briefing
Powered by Gemini · 2026-04-15
Micro-cap advertising play with revenue decline, illiquidity, and high execution risk.
WHAT'S HAPPENING NOW (last 2-4 weeks)
DAPS Advertising share price has seen significant volatility. On April 13, 2026, the share price moved down by -9.95% to The exchange sought clarification from DAPS Advertising on March 23, 2026, regarding significant price movement.
CORE STORY (THE REAL GAME)
Micro-cap SME attempting to ride the India advertising growth story, fueled by digital adoption, but faces execution risks and liquidity constraints.
- Cheap valuation relative to industry
- Potential for high growth given small size
- Strong promoter holding
- Significant order wins
- Turnaround in revenue growth
- Improved profitability
- Illiquidity risk given micro-cap status
- Revenue decline of 8.16% in FY25
- Dependence on traditional advertising methods
Promoter holding steady at 65.22%. No FII/DII interest.
India advertising market is growing, but DAPS needs to adapt to digital trends.
No major news found after live search.
Free Cash Flow 5Y: ₹2.87 Cr. Profit converting to cash, but not consistently.
Company needs to demonstrate revenue growth and adapt to digital advertising trends to justify current valuation. Next 3-6 months are crucial.
Primary Thesis Risk
Inability to adapt to digital advertising and generate sustainable revenue growth will kill the thesis.
For educational purposes only. Not investment advice. Consult a SEBI-registered advisor before investing.
Returns & Performance
Return on Equity (ROE)
Profit generated per ₹1 of shareholder equity
Return on Capital (ROCE)
Returns generated on total capital deployed
Oper. Profit Margin (5Y Avg)
Average operating profit margin over 5 years
Dividend Yield
Annual dividend as % of current share price
Daps Advertising Ltd Valuation Check
Price to Earnings (P/E)
Share price ÷ earnings per share. Lower = cheaper
Industry Avg P/E
Average P/E of all peers in this sector
Market Capitalisation
Total market value of all outstanding shares
Growth Engine
Profit Growth (Quarterly YoY)
Net profit growth vs same quarter last year
Revenue Growth (Quarterly YoY)
Revenue growth vs same quarter last year
Revenue Growth (5-Year CAGR)
Compounded annual revenue growth over 5 years
EPS Growth (5-Year CAGR)
Earnings per share growth over 5 years
Net Profit Growth (5-Year CAGR)
Compounded annual net profit growth over 5 years
Balance Sheet Health
Debt to Equity Ratio
Total debt ÷ equity. Below 0.5 = financially healthy
Interest Coverage Ratio
EBIT ÷ interest expense. Above 2.5 = can pay interest comfortably
Free Cash Flow (5-Year Total)
Cash left after capex over 5 years. Positive = self-funded growth
Labels (e.g., "Excellent", "Good") are peer-based vs industry/sector averages — data-only, not advice
Daps Advertising Ltd Fundamental Analysis & Valuation Benchmarking
Educational evaluation of DAPS across key market metrics for learning purposes.
Positive Indicators
8 factors identified
Attractive Valuation (P/E: 9.00 vs Industry: 30.92)
Observation: Trading at discount to industry peers.
Analysis: P/E below industry average may present value opportunity.
Strong Revenue Growth (22.69%)
Observation: Healthy sales growth indicates market demand and execution capability.
Analysis: Revenue growth >15% suggests strong market position and growth potential.
Excellent EPS Growth (15.43% CAGR)
Observation: Outstanding 5-year earnings per share compound growth.
Analysis: EPS CAGR >15% indicates strong wealth creation potential.
Strong Profit Growth Track Record (25.00% CAGR)
Observation: Consistent 5-year profit compound annual growth rate.
Analysis: Profit CAGR >15% demonstrates scalable business model.
Conservative Debt Levels (D/E: 0.10)
Observation: Low leverage provides financial flexibility and reduced risk.
Analysis: Conservative debt structure offers resilience during economic downturns.
Strong Interest Coverage (24.57x)
Observation: Earnings comfortably cover interest obligations.
Analysis: Interest coverage >5x indicates low financial distress risk.
Balanced Promoter Holding (65.22%)
Observation: Optimal balance between promoter control and public float.
Analysis: Promoter holding in 50-75% range provides management alignment.
Zero Share Pledging Risk
Observation: No promoter shares pledged as collateral.
Analysis: Absence of share pledging eliminates potential forced-selling pressure.
Risk Factors
3 factors identified
Below-Average Return on Equity (7.34%)
Observation: Returns on equity are below industry benchmarks.
Analysis: ROE <10% may indicate inefficient capital utilization. Consider monitoring for operational improvements and management effectiveness.
Suboptimal ROCE (9.90%)
Observation: Returns on capital employed are below expectations.
Analysis: ROCE <10% suggests potential inefficiencies in capital allocation.
Limited Growth History (-1.15% CAGR)
Observation: Below-average 5-year sales growth trajectory.
Analysis: Low sales CAGR may indicate mature markets or limited growth opportunities.
Daps Advertising Ltd vs Advertising & Media Agencies Peers
Peer Comparison - Advertising & Media Agencies
Compare Daps Advertising Ltd with 10 other companies in the same sector
| Company Info | Fundamental | Valuation | Profitability | Financial Health | Growth | Dividend | ||||
|---|---|---|---|---|---|---|---|---|---|---|
Company Company name | Score Bull Run comprehensive fundamental score based on 20+ metrics | Price Current trading price of the stock | Market Cap Total value of all shares in the market | P/E Price per share divided by earnings per share | ROE Net income divided by shareholder equity | ROCE Earnings before interest and tax divided by capital employed | Debt/Eq Total debt divided by total equity | Profit 5Y Average annual profit growth over 5 years | Sales 5Y Average annual sales growth over 5 years | Dividend Annual dividend per share divided by price per share |
Daps Advertising LtdDaps Advertisin...Selected✓ DAPS • 543651 | 53.9/100 | ₹23.39₹23 | ₹11.07₹11.07 | 9.00Average 9.0 Average | 7.34%Poor 7.34% Poor | 9.90%Poor 9.90% Poor | 0.10Excellent 0.1 Excellent | 25.00%Excellent 25.00% Excellent | -1.15%Poor -1.15% Poor | 0.93% |
Signpost India LtdSignpost India ... SIGNPOST • 544117 | 17.8/100 | ₹301.75₹302 | ₹1196.21₹1196.21 | 31.84Average 31.8 Average | 16.66%Good 16.66% Good | 15.41%Good 15.41% Good | 0.83Good 0.8 Good | — — | — — | 0.23% |
Vertoz LtdVertoz Ltd... VERTOZ • | 36.3/100 | ₹47.58₹48 | ₹617.92₹617.92 | 22.56Average 22.6 Average | 13.99%Average 13.99% Average | 14.68%Average 14.68% Average | 0.08Excellent 0.1 Excellent | 43.20%Excellent 43.20% Excellent | 44.40%Excellent 44.40% Excellent | 0.00% |
R K Swamy LtdR K Swamy Ltd... RKSWAMY • 544136 | 33.4/100 | ₹97.59₹98 | ₹598.87₹598.87 | 30.92Average 30.9 Average | 7.58%Poor 7.58% Poor | 9.91%Poor 9.91% Poor | 0.15Excellent 0.1 Excellent | — — | — — | 1.27% |
9.8/100 | ₹137.15₹137 | ₹316.22₹316.22 | 32.20Average 32.2 Average | 12.10%Average 12.10% Average | 15.23%Good 15.23% Good | 0.25Excellent 0.3 Excellent | 28.26%Excellent 28.26% Excellent | 5.22%Good 5.22% Good | 0.00% | |
35/100 | ₹156.15₹156 | ₹278.89₹278.89 | 13.67Average 13.7 Average | 41.82%Excellent 41.82% Excellent | 54.81%Excellent 54.81% Excellent | 0.00Excellent 0.0 Excellent | — — | — — | 0.00% | |
Digicontent LtdDigicontent Ltd... DGCONTENT • 542685 | 55.5/100 | ₹27.84₹28 | ₹200.23₹200.23 | 10.01Average 10.0 Average | 170.51%Excellent 170.51% Excellent | 36.46%Excellent 36.46% Excellent | 2.76Poor 2.8 Poor | 22.29%Excellent 22.29% Excellent | 11.32%Good 11.32% Good | 0.00% |
34.6/100 | ₹38.05₹38 | ₹112.26₹112.26 | 8.40Average 8.4 Average | 9.49%Poor 9.49% Poor | 8.93%Poor 8.93% Poor | 0.22Excellent 0.2 Excellent | — — | — — | 0.00% | |
The Toro CompanyThe Toro Compan... TTC • 544303 | 38.7/100 | ₹224.00₹224 | ₹71.82₹71.82 | 47.25Average 47.3 Average | 14.52%Average 14.52% Average | 19.47%Good 19.47% Good | 0.00Excellent 0.0 Excellent | — — | — — | 0.66% |
GRAPHISADS LIMITEDGRAPHISADS LIMI... GRAPHISAD • | 25/100 | ₹33.10₹33 | ₹59.30₹59.30 | 8.64Average 8.6 Average | 8.32%Poor 8.32% Poor | 8.61%Poor 8.61% Poor | 0.48Excellent 0.5 Excellent | — — | — — | 0.00% |
Esha Media Research LtdEsha Media Rese... ESHAMEDIA • 531259 | 27.9/100 | ₹28.55₹29 | ₹39.21₹39.21 | — — | — — | — — | — — | — — | 99.50%Excellent 99.50% Excellent | 0.00% |
Top Advertising & Media Agencies Stocks
View all →By Bull Run Score
By Return on Equity
By Market Cap
- Signpost India Ltd share price1196.21 Cr
- Vertoz Ltd share price617.92 Cr
- R K Swamy Ltd share price598.87 Cr
- Pramara Promotions Ltd share price316.22 Cr
- Cash UR Drive share price278.89 Cr
Daps Advertising Ltd PE Ratio History
Historical price-to-earnings ratio for DAPS — last 5 years
| Year | EPS (₹) | Price (₹) | P/E Ratio |
|---|---|---|---|
| FY 2024 | ₹2.10 | ₹25.50 | 12.1x |
P/E = year-end price ÷ diluted EPS from annual filings. Source: NSE/BSE via Bull Run.
Daps Advertising Ltd Dividend History
Annual cash dividends paid by DAPS — dividend yield 0.93%
| Financial Year | Dividends Paid (₹ Cr) |
|---|---|
| FY 2025 | ₹0.08 Cr |
| FY 2024 | ₹0.26 Cr |
Cash dividends from annual cash flow statements. Past dividends do not guarantee future payments. Not investment advice.
Daps Advertising Ltd Quarterly Performance
Latest quarterly metrics for DAPS — revenue growth and profit growth vs same quarter last year
Revenue Growth (YoY)
22.69%
Latest quarter vs same quarter previous year
Net Profit Growth (YoY)
12.50%
Latest quarter net profit vs same quarter previous year
5-Year Revenue CAGR
-1.15%
Compounded annual revenue growth over 5 years
5-Year Profit CAGR
25.00%
Compounded annual net profit growth over 5 years
Daps Advertising Ltd Technical Indicators
SMA 50, SMA 200, RSI and volume signals for DAPS — calculated from daily price history
Momentum is strong — price may be stretched. Watch for pullbacks.
Technical indicators are for educational purposes only. Not investment advice.
Daps Advertising Ltd Financial Statements
Annual income statement, balance sheet and cash flow for Daps Advertising Ltd (DAPS) — sourced from NSE/BSE filings.
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About DAPS (Daps Advertising Ltd)
Daps Advertising Ltd is a dynamic force within the advertising and media landscape, specializing in crafting impactful campaigns across a diverse range of channels. We are not just... an agency; we are architects of attention, building connections between brands and their target audiences through strategically designed narratives. Our expertise encompasses the full spectrum of advertising, from eye-catching displays that command attention to clever and engaging creative concepts that resonate deeply. We excel in the realm of recruitment advertising, helping organizations secure top talent, and navigate the complexities of tender advertising with precision and expertise. We are committed to pushing the boundaries of advertising, ensuring that our clients stand out in today's competitive marketplace. Our approach is holistic and data-driven, leveraging the power of both traditional and modern advertising mediums. We are masters of newspaper advertising, crafting messages that capture the essence of a brand and deliver it directly to the hands of the consumer. We also harness the vast reach of outdoor media, turning public spaces into vibrant canvases for our clients' brands. In the digital realm, we navigate the ever-evolving landscape of social media platforms, crafting targeted campaigns that drive engagement and conversions. Beyond advertising, we are experienced event organizers, orchestrating impactful seminars, meticulously planned event management, and dynamic road shows that bring brands to life and foster meaningful interactions with consumers. Daps Advertising Ltd prides itself on serving a diverse clientele, representing a wide range of industries. From the tangible world of construction and the future-oriented field of electronics, to the everyday essentials of FMCG and the aspirational realm of jewellery and fashion. We also cater to the critical sectors of insurance, healthcare, and housing, as well as the fast-paced world of trading and public issues. Our expertise extends to the government sector and even the high-flying industry of aviation. We tailor our strategies to the unique needs of each sector, demonstrating our agility and commitment to delivering exceptional results, regardless of the industry.
Company Details
Key Leadership
Corporate Events
DAPS Share Price: Frequently Asked Questions
What is the current share price of Daps Advertising Ltd?
Daps Advertising Ltd (DAPS) trades at ₹23.39 on NSE and BSE. Market cap ₹11.07 (Cr). Educational data only.
What is the P/E ratio of Daps Advertising Ltd?
Daps Advertising Ltd has a P/E of 9.00x vs industry average 30.92x.
What is the Bull Run score for Daps Advertising Ltd?
Daps Advertising Ltd has a Bull Run score of 53.9/100 based on 25+ financial parameters.
Does Daps Advertising Ltd pay dividends?
Daps Advertising Ltd has a dividend yield of 0.93%. Past dividends don't guarantee future payments.
What is the ROE of Daps Advertising Ltd?
Daps Advertising Ltd has ROE of 7.34%. Higher ROE indicates better use of shareholder equity.
What is the debt-to-equity ratio of Daps Advertising Ltd?
Daps Advertising Ltd has debt-to-equity of 0.10.
Is Daps Advertising Ltd a good investment?
Bull Run gives Daps Advertising Ltd a score of 53.9/100. This is not investment advice — consult a SEBI-registered advisor.