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Vivid Mercantile Ltd
Fundamental Score
Vivid Mercantile Ltd Share Price Live NSE/BSE
Profitability Metrics
Return on Equity
Return on Capital Employed
Operating Profit Margin (5Y)
Dividend Yield
Valuation Metrics
Price to Earnings
Market Capitalization
Industry P/E
Growth Metrics
YoY Quarterly Profit Growth
YoY Quarterly Sales Growth
Sales Growth (5Y)
EPS Growth (5Y)
Profit Growth (5Y)
Financial Health
Debt to Equity
Interest Coverage
Free Cash Flow (5Y)
Ownership Structure
Promoter Holding
FII Holding
DII Holding
Pledged Percentage
Labels (e.g., "Excellent", "Good") are peer-based vs industry/sector averages — data-only, not advice
Market Data Analysis & Educational Insights
Educational evaluation of VIVIDM across key market metrics for learning purposes.
Positive Indicators
5 factors identified
Attractive Valuation (P/E: 17.37 vs Industry: 35.86)
Observation: Trading at discount to industry peers.
Analysis: P/E below industry average may present value opportunity if fundamentals support the business case.
Robust Profit Growth (264.00%)
Observation: Strong year-over-year profit expansion demonstrates business momentum.
Analysis: Profit growth >20% indicates effective execution and market opportunity capture. This suggests positive business trajectory.
Strong Revenue Growth (315.15%)
Observation: Healthy sales growth indicates market demand and execution capability.
Analysis: Revenue growth >15% suggests strong market position and growth potential. This indicates business expansion success.
Conservative Debt Levels (D/E: 0.10)
Observation: Low leverage provides financial flexibility and reduced risk.
Analysis: Conservative debt structure offers resilience during economic downturns and flexibility for growth investments.
Zero Share Pledging Risk
Observation: No promoter shares pledged as collateral, reducing forced-selling risk.
Analysis: Absence of share pledging eliminates potential forced-selling pressure during market stress.
Risk Factors
10 factors identified
Below-Average Return on Equity (0.96%)
Observation: Returns on equity are below industry benchmarks.
Analysis: ROE <10% may indicate inefficient capital utilization. Consider monitoring for operational improvements and management effectiveness.
Suboptimal ROCE (1.03%)
Observation: Returns on capital employed are below expectations.
Analysis: ROCE <10% suggests potential inefficiencies in capital allocation. Review business model and competitive positioning.
Margin Pressure Concerns (-8.53%)
Observation: Operating margins are below industry standards.
Analysis: OPM <5% may indicate pricing pressures or cost management challenges. Monitor for operational improvements.
Limited Growth History (-14.50% CAGR)
Observation: Below-average 5-year sales growth trajectory.
Analysis: Low sales CAGR may indicate mature markets or limited growth opportunities. Assess future growth catalysts.
Weak Earnings Growth (1.66% CAGR)
Observation: Below-average 5-year EPS growth performance.
Analysis: Low EPS growth may not keep pace with inflation. Consider growth catalysts and competitive positioning.
Stagnant Profit Growth (1.65% CAGR)
Observation: Limited 5-year profit growth trajectory.
Analysis: Low profit growth may indicate scalability challenges or market maturity. Assess transformation initiatives.
Negative Free Cash Flow (₹-47.54 Cr over 5Y)
Observation: Cash outflows exceed inflows, indicating capital intensity or working capital issues.
Analysis: Negative FCF requires analysis of capital expenditure cycle and working capital management efficiency.
No Dividend Distribution
Observation: Company does not currently pay dividends to shareholders.
Analysis: Zero dividend yield may indicate growth reinvestment focus or cash flow constraints. Assess capital allocation strategy.
Very Low ROE
Observation: Poor capital utilization and shareholder returns.
Analysis: ROE below 5% suggests significant inefficiencies in capital deployment.
Small Market Cap
Observation: Higher investment risk due to limited size.
Analysis: Small-cap stocks typically carry higher volatility and liquidity risks.
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Financial Statements
Comprehensive financial data for Vivid Mercantile Ltd
About VIVIDM
Business Overview
Vivid Mercantile Limited engages in the real estate business in India. It develops, markets, and sells land; undertakes residential properties; develops infrastructure projects; acquires development rights of projects; and markets projects. The company also trades in general goods and various products, such as pulses, garments, metals, etc. In addition, it provides printing services, such as multi-colour offset printing, single colour offset printing, and commercial printing services for calendars, catalogs, brochures, posters, annual reports manuals, etc. Further, the company is involved in the gold, diamond, and jewelry ornaments business. The company was formerly known as Veeram Infra Engineering Limited and changed its name to Vivid Mercantile Limited in April 2019. Vivid Mercantile Limited was incorporated in 1994 and is based in Ahmedabad, India.
Company Details
Key Leadership
VIVIDM Stock Details & Analysis
Key Financial Metrics
Growth & Valuation
Frequently Asked Questions
What is the current price of Vivid Mercantile Ltd (VIVIDM)?
As of 16 Jan 2026, 10:12 am IST, Vivid Mercantile Ltd (VIVIDM) is currently trading at ₹6.21. The stock has a market capitalization of ₹49.33 (Cr).
Is VIVIDM share price Overvalued or Undervalued?
VIVIDM is currently trading at a P/E ratio of 17.37x, compared to the industry average of 35.86x. Based on this relative valuation, the stock appears to be Undervalued against its sector peers.
What factors affect the Vivid Mercantile Ltd share price?
Key factors influencing VIVIDM's price include its quarterly earnings growth (Sales Growth: 315.15%), raw material costs, government infrastructure spending, and institutional flows (FII/DII holding).
Is Vivid Mercantile Ltd a good stock for long-term investment?
Vivid Mercantile Ltd shows a 5-year Profit Growth of 1.65% and an ROE of 0.96%. Long-term investors should consider these fundamentals alongside the debt-to-equity ratio of 0.10 before investing.
How does Vivid Mercantile Ltd compare with its industry peers?
Vivid Mercantile Ltd competes with major peers in the Residential, Commercial Projects. Investors should compare VIVIDM's P/E of 17.37x and ROE of 0.96% against the industry averages to determine its competitive standing.
What is the P/E ratio of VIVIDM and what does it mean?
VIVIDM has a P/E ratio of 17.37x compared to the industry average of 35.86x. The Price-to-Earnings (P/E) ratio is calculated by dividing the current share price by earnings per share (EPS). This means investors are paying ₹17 for every ₹1 of annual earnings.
How is VIVIDM performing according to Bull Run's analysis?
VIVIDM has a Bull Run fundamental score of 27.8/100, which indicates concerns that require careful analysis. This comprehensive rating is based on 15+ financial parameters including profitability, growth metrics, and valuation ratios.
What sector and industry does VIVIDM belong to?
VIVIDM operates in the Residential, Commercial Projects industry. This classification helps understand the competitive landscape and sector-specific trends affecting Vivid Mercantile Ltd.
What is Return on Equity (ROE) and why is it important for VIVIDM?
VIVIDM has an ROE of 0.96%, which suggests challenges in generating returns from shareholders' equity. Return on Equity measures how efficiently Vivid Mercantile Ltd generates profits from shareholders' equity.
How is VIVIDM's debt-to-equity ratio and what does it indicate?
VIVIDM has a debt-to-equity ratio of 0.10, which indicates conservative financing with low financial risk. A ratio below 1.0 generally indicates conservative financing.
What is VIVIDM's dividend yield and is it a good dividend stock?
VIVIDM offers a dividend yield of 0.00%, which means you receive ₹0.00 annual dividend for every ₹100 invested.
How has VIVIDM grown over the past 5 years?
VIVIDM has achieved 5-year growth rates of: Sales Growth -14.50%, Profit Growth 1.65%, and EPS Growth 1.66%.
What is the promoter holding in VIVIDM and why does it matter?
Promoters hold 39.02% of VIVIDM shares, with 0.00% of promoter shares pledged. High promoter holding often indicates strong management confidence.
What is VIVIDM's market capitalization category?
VIVIDM has a market capitalization of ₹49 crores, placing it in the Small-cap category.
How volatile is VIVIDM stock?
VIVIDM has a beta of N/A. A beta > 1 suggests the stock is more volatile than the market, while a beta < 1 suggests it is less volatile.
What is the 52-week high and low for VIVIDM?
VIVIDM has a 52-week high of ₹N/A and low of ₹N/A.
What is VIVIDM's operating profit margin trend?
VIVIDM has a 5-year average Operating Profit Margin (OPM) of -8.53%, indicating the company's operational efficiency.
How is VIVIDM's quarterly performance?
Recent quarterly performance shows YoY Sales Growth of 315.15% and YoY Profit Growth of 264.00%.
What is the institutional holding pattern in VIVIDM?
VIVIDM has FII holding of 0.00% and DII holding of 0.00%. Significant institutional holding often suggests professional confidence in the stock.